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《全球商业经典》简介

《全球商业经典》是一本以商业为起点，关注经济、社会乃至文化的发展趋势、未来战略、商业模式、投资机会的前瞻性杂志。杂志由国家行政学院主管，万达时代文化传媒协办，以商业家为读者群，单期发行量15万册。
在“全球视野、中国主张、创新实践”的编辑方针下，《全球商业经典》将超越传统的新闻维度，推演商业、社会的深层逻辑趋势，把信息碎片整合为清晰的图景，告诉人们嘈杂背后的真相、混沌中隐藏的秩序、万物并作而共赢的路径和一个时代的价值归属。 《全球商业经典》分为天下、封面、世间、经典、人文、趋势、生活等七大版块。“天下”汇聚全球资讯与精英观点，“封面”提供战略与趋势的深度报道，“世间”通过审视个人命运折射大历史，“经典”则是对商业模式与典型案例的全景剖析，“人文”追寻商业原点的价值基因，“趋势”描画技术与商业的未来，“生活”倡导美及与优雅有关的一切。 《全球商业经典》坚持“尊重财富、服务社会、提升文明”的价值理念，主张“前瞻性、判断力和建设性”，通过独特的视角、生动的表达、丰富的案例、饶有趣味的故事以及国际化视觉风格，为读者提供一种新鲜的阅读体验。
《全球商业经典》同时与国内外多家知名机构合作密切，于2011年7月与罗兰贝格管理咨询有限公司共同成立中国首家“全球商业趋势研究院”。

重要的是你的目光，而不是你看见的东西
——《全球商业经典》与你一起洞悉未来





Introduction to Global Business
Focused on business, Global Business reports on society and culture, economic trends and strategies, as well as investment opportunities and business models. Supervised by China National School of Administration and produced by Beijing Wanda Time Culture & Media Co., Ltd. The magazine has a circulation of 150,000 volumes per month and focuses on the audience group of businessmen.
Using an editorial focus that emphasizes global vision, Chinese opinion, and creative practices, Global Business goes beyond common news reports and analyses to predict developing trends in both business and society. It will integrate fragments of stories to create a complete picture that reveals the truth in triviality, the order in chaos, the path to success, and the values of the era.
The new magazine is divided into seven sections: The World, Cover Story, Documentary, Biz Profile, Panorama, Future and Life. The World provides global news and elite opinions; Cover Story offers in-depth reports of strategies and trends; Documentary aims to capture society through the personal stories; Biz Profile analyzes business models and presents case studies; Panorama explores the value of businessmen; Future presents a picture of upcoming technology in the business world; Life reports on everything with elegance and beauty.
Global Business is devoted to respecting wealth, serving society and elevating civilization. We advocate the virtues of foresight, judgment and constructiveness and strive to provide a fresh reading experience with a unique angle, vivid expressions, plentiful examples, interesting stories and international visual styles.
Global Business has a close contact with both Chinese and overseas institutes and universities. With Roland Berger Strategy Consultants, Global Business has established the first researching institute of business trends in China – Institute of Global Business Trends in July 2011.
Global Business
What matters is where you stand, not what you see.
-Global Business, aiding your vision for the future.

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